TBWA\HAKUHODO wins 5 Gold awards at Spikes Asia 2019

30 September 2019

TBWA\HAKUHODO were awarded 4 Gold for the following campaigns.
Also, a Gold medal was awarded to Designer, Maria Shimizu in Young Spikes Design Competition, dedicated to helping the industry’s young talent under 30 years old.


Held from September 25-27 in Singapore, Spikes Asia is where Asia Pacific’s creative community comes together for a spectacular celebration of creativity in communications.


Advertising Client: Japan Para Table Tennis Association(JPTTA)
・DESIGN / B. Communication Design / B02. Promotional Item Design
・DESIGN / F. Product Design / F02. Environmental / Social Impact
・DESIGN / D. Brand Environment & Experience Design / D04. Live Events
・BRAND EXPERIENCE & ACTIVATION / C. Use of Brand Experience & Activation / C03. Exhibitions/Installations
・ENTERTAINMENT / B. Sports & eSports / B06. Sports for Good


Advertising Client: DAIKI Angel Help Co., Ltd.
Campaign Name: The Restaurant of Mistaken Orders
・DESIGN / D. Brand Environment &Experience Design / D04. Live Events
・PR / A. PR: Sectors / A03. Healthcare
・BRAND EXPERIENCE & ACTIVATION / A. Brand Experience & Activation: Sectors /
A11. Corporate Social Responsibility (CSR) / Corporate Image
・BRAND EXPERIENCE & ACTIVATION / G. Challenge & Breakthroughs / G04. Social Behavior & Cultural Insight
・DESIGN / A. Comprehensive Branding Programmes / A01. Creation of a new Brand Identity


Advertising Client: ByteDance Inc.
Campaign Name: #BPM100 DANCE PROJECT
・ENTERTAINMENT / A. Entertainment / A06. Co-creation & User Generated Content
・MUSIC / A. Music and Brand / A02. Use of Social Platforms


Young Spikes Competition (Design Category)
Maria Shimizu, TBWA\HAKUHODO
Yukina Oshibe, IS BBDO.


Young Spikes Competition (Media Category)
Issei Ishikura, Hakuhodo Inc.