{"id":9171,"date":"2023-10-27T17:00:00","date_gmt":"2023-10-27T08:00:00","guid":{"rendered":"https:\/\/www.tbwahakuhodo.co.jp\/?p=9171"},"modified":"2023-11-02T14:49:07","modified_gmt":"2023-11-02T05:49:07","slug":"lia-2023","status":"publish","type":"post","link":"https:\/\/www.tbwahakuhodo.co.jp\/en\/news\/lia-2023\/","title":{"rendered":"\u201cSHELLMET\u201d wins one gold, one silver and one bronze at the LIA (London International Awards) 2023"},"content":{"rendered":"<p>\u201cSHELLMET\u201d, the game-changing new eco-friendly helmet made from discarded scallop shells, has won TBWA HAKUHODO one gold, one silver and one bronze award at the London International Awards (LIA) 2023. <br><br>Established in 1986, the LIA was the first international advertising accolade to award creative excellence in film, television, print and radio.<br><br>As originators and developers of SHELLMET, TBWA HAKUHODO are thrilled to be recognized by such a prestigious and historical institution like the LIA.<br><br>Winner: SHELLMET\uff08\u203b Japanese product name: HOTAMET\uff09<br>Ad owner\uff1aKoshi Chemical Industries Ltd,.<\/p>\n\n\n\n<p><strong>\u25a0GOLD<br><\/strong>\u30fbDesign \u2013 Product Design<br><strong>\u25a0SILVER<br><\/strong>\u30fbHealth &amp; Wellness \u2013 Environmental Health<br><strong>\u25a0BRONZE<br><\/strong>\u30fbEvolution \u2013 Product Innovation<br><br>\u3010Partners\u3011<br>\u30fbProduct Design : quantum<br>\u30fbProduct Development : Koshi Chemical Industries Ltd,.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u201cSHELLMET\u201d, the game-changing new eco-friendly helmet made from discarded scallop shells, has won TBWA HAKUHODO one gold, one silver and one bronze award at the London International Awards (LIA) 2023. Established in 1986, the LIA was the first international advertising accolade to award creative excellence in film, television, print and radio. As originators and developers [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"stories_tag":[],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/posts\/9171"}],"collection":[{"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/comments?post=9171"}],"version-history":[{"count":1,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/posts\/9171\/revisions"}],"predecessor-version":[{"id":9192,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/posts\/9171\/revisions\/9192"}],"wp:attachment":[{"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/media?parent=9171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/categories?post=9171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/tags?post=9171"},{"taxonomy":"stories_tag","embeddable":true,"href":"https:\/\/www.tbwahakuhodo.co.jp\/en\/wp-json\/wp\/v2\/stories_tag?post=9171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}